Microsoft "Unapologetic" about pressing of Kinect on casual gamers

1:00 AM Posted by Mario Galarza


In an interview with MCV Xbox EMEA Vice President Chris Lewis, identified the Kinect as the reason for their success and have no qualms about, press the Kinect as hard as they can:

...Xbox is that defies normal curve which you might expect. There is no doubt that Kinect is a great shot adrenalin into the arm of the Division provided. What we are seeing now is massive tracts of land by families and younger audiences flock to it...

What you don't see us is conceived, the. What you will see, is distract us to improve the experience, and not with Kinect. I do not believe that our core gamers will tolerate anything from us...

I think we are on a journey of growth and we are about the fact that we want that you address these target groups described unapologetic. The key is not to alienate all those while trying they also address. And to be used for marketing and our audiences to understand, we are far more savvy about partnerships to increase this type of complaint, always...

[Source]
[Image credit: VGCatz]

View the original article here

  • Digg
  • del.icio.us
  • StumbleUpon
  • Yahoo! Buzz
  • Technorati
  • Facebook
  • TwitThis
  • MySpace
  • LinkedIn
  • Live
  • Google
  • Reddit
  • Sphinn
  • Propeller
  • Slashdot
  • Netvibes

0 comments:

Post a Comment